Overview

QuiteLike is an Australian meal kit business founded in late 2021 and backed by Coles, one of Australia's largest supermarket chains. Built to compete directly with the growing meal kit industry, QuiteLike operates across a wide supply chain, covering fresh produce, meat, and grocery staples. With up to 30 recipes in multiple sizes every week, QuiteLike's complexity in operations mean they needed a system that would help simplify.

‍

The Challenge

When QuiteLike launched, the team made a deliberate call to start lean. Rather than implement a full ERP from day one, QuiteLike adopted a Belgian food-service platform that could handle ingredient master data, recipe management, and nutritional and allergen tracking in a format accessible to a largely non-technical culinary team.

It was always meant to be temporary. After roughly two and a half years, the limitations became impossible to ignore. Three problems were compounding:

• Inadequate demand planning. The platform lacked a sophisticated multi-week replenishment engine. Supply planners couldn't load more than one week of forecast at a time, which meant any disruption; a missed ingredient, a late delivery, could cascade into two to three weeks of recovery work, wiping out days of planner time in one event.
• A hidden inventory accounting gap. The platform didn't handle accounting natively. Purchase order data had to be manually transferred to a different accounting software and reconciled separately.
• A fragile ecommerce-to-fulfilment link. Orders placed on Shopify were being aggregated manually via spreadsheet before being loaded for fulfilment. While the process had been stable, it was inherently vulnerable to manual error and difficult to maintain as the business evolved.

‍

The Solution

Olympic33 implemented Microsoft Dynamics 365 Business Central as QuiteLike's core ERP, consolidating procurement, inventory, fulfilment, and accounting into a single system. Key elements of the solution included:

• MRP and multi-week demand planning, allowing supply planners to load and manage multiple weeks of forecast simultaneously; reducing the frequency and impact of last-minute supply errors.
• Integrated accounting, with purchase orders, stock receipts, and financial records all living in the same system; eliminating the manual reconciliation process and giving the business real-time confidence in its inventory position.
• Shopify-to-Business Central connector, automating the flow of aggregated weekly orders directly from the ecommerce platform into the ERP; replacing the manual spreadsheet process with a reliable, low-maintenance integration.
• Nutritional and allergen management, supplemented with a configurable module aligned to Australian and New Zealand food safety regulations, more flexible than the previous system's European-centric defaults.

‍

The Approach

QuiteLike chose Olympic33 over other implementation partners based on fit as much as capability. The business was fast-moving and relatively lean, and QuiteLike was looking for an implementation partner that could match that pace rather than one requiring a lengthy formal requirements process.

"We felt Olympic was quite agile in the way of working and Matic in particular as a consultant was extremely knowledgeable about the platform and gave us a good amount of comfort, both from a functional point of view and also a personal level."
— Charles Deladriere, Head of Procurement, Supply Chain and Operations, QuiteLike

The engagement ran from late 2024 through to a go-live date of 17 May 2025. With the added complexity of changes to the finance team on QuiteLike's side during this time, both sides stepped up to fill the gaps.

The standout element of the approach was a structured parallel-run programme. Beginning five to six weeks before go-live, the team ran orders simultaneously in both their existing solution and Business Central each week. The first parallel week ran until Saturday afternoon as the teams worked through reconciliation issues. By week three, the systems were returning near-identical outputs. By week four, they matched exactly.

"The launch in itself was more of a non-event than anything else because we were kind of already working within the system."
— Charles Deladriere, Head of Procurement, Supply Chain and Operations, QuiteLike

‍

The Results

• Inventory accuracy restored. Business Central surfaced a roughly 25% stock variance that had been accumulating silently under the old system. With POs, receipts, and accounting now unified in one platform, QuiteLike has full real-time visibility over its inventory position.
• Supply planning errors significantly reduced. The MRP engine allows planners to manage multiple weeks of forecast simultaneously. While day-to-day routine planning saw modest time savings, the more significant gain is the elimination of high-cost supply gap events; each of which previously consumed multiple days of planner time and created weeks of downstream disruption.
• Ecommerce integration automated. Weekly order aggregation from Shopify now flows directly into Business Central via a standard connector, removing manual handling and reducing the risk of fulfilment errors caused by spreadsheet processes.
• Confident go-live. The parallel-run methodology ensured the team was already operational in the new system before cutover, making the go-live itself a non-event.

‍

Conclusion

QuiteLike came into the Business Central project knowing they needed a more capable platform. What they didn't fully anticipate was how much the new system would reveal about the old one. The inventory variance wasn't caused by Business Central — it was exposed by it, and is now being permanently resolved.

For a business running on tight weekly cycles and growing into an increasingly complex supply chain, the ability to plan further ahead, trust the numbers, and remove manual steps from critical processes has been transformational. The Olympic33 engagement, built on an agile, collaborative working style and deep platform expertise, delivered a result that both teams are proud of.

‍